Tough decisions need to be made by bodyshops, says Thatcham Research

Tough decisions need to be made by bodyshops, says Thatcham Research

CHALLENGING decisions lie ahead for bodyshops thanks to modern vehicles, according to Thatcham Research.

And independent bodyshops are being urged to specialise because of the wide range of equipment and skill sets needed to repair new vehicles.

The experts in vehicle safety technology, security and crash repairs are partnering with Business Success Global (BSG) to offer a bodyshop-specific programme centred on productivity, revenue, asset and activation.

Thatcham’s head of repair sector services, Dean Lander, said: ‘Gone are the days of accepting every job that comes into the workshop – the investments required to cover all bases are just not feasible. Tough management decisions lie ahead for independent bodyshops, as they define what their business should focus on.’

Speaking at Thatcham’s Repair Focus event, Lander said: ‘Taking these business-critical investment decisions from the most informed position possible is now vital. Bodyshops should begin with a clear vision of the area in which they will specialise, and then reverse-engineer an equipment and skills investment strategy that will get them there.’

Thatcham and BSG are launching an initiative to address what they see as a lack of leadership coaching for top-tier management in the repair sector. Their three-month foundation in leadership and management course will include three full-day sessions, with one session a month, from September to November.

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